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Global Pet Foods helps out local animal shelter

By: Matt Durnan

  |  Posted: Thursday, Jan 30, 2014 01:08 pm

Airdrie Global Pet Foods owner James Froese and his dog Mika with Tails to Tell Manager Edna Jackson. Froese will be donating proceeds from Global Pet Foods’ Show Us Your Heart Campaign to Tails to Tell.
Airdrie Global Pet Foods owner James Froese and his dog Mika with Tails to Tell Manager Edna Jackson. Froese will be donating proceeds from Global Pet Foods’ Show Us Your Heart Campaign to Tails to Tell.
MATT DURNAN/Rocky View Publishing

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Airdrie’s Global Pet Foods will be lending a helping hand to Tails to Tell Animal Rescue in Crossfield with the eighth annual Show Us Your Heart Campaign.

The fundraising campaign has raised more than $570,000 for local animal shelters across Canada since 2006, and this is the Airdrie store’s sixth year participating.

James Froese, owner of the two Global Pet Foods locations in Airdrie, first opened on Main Street six years ago, with his second location on Market Street coming up on its three-year anniversary.

For the second year in a row, Froese will be donating all proceeds from the campaign, which runs from Feb. 1 to Feb. 15, to Tails to Tell Animal Rescue Shelter in Crossfield.

“It’s a great campaign and it’s nice that the owners of each store get to choose where the money goes, it’s not just distributed all over,” said Froese. “(Tails to Tell Manager) Edna (Jackson) has done such great work at Tails to Tell and I want to be able to help out wherever I can.”

Customers of Global Pet Foods and pet owners can donate as little as $1 to help out Tails to Tell; with a $1 donation Global Pet Foods will match the amount, though donations of any amount are welcomed.

“With a donation of $5 or more, people can redeem 10 bonus Air Miles at our stores and there is no purchase necessary, if anyone wants to just walk in and make a donation, they’re more than welcome to do so,” said Froese.

Paper hearts with the names of donors will be put up in the store’s windows to raise awareness for the campaign while giving recognition to those who donate.

Tails to Tell Manager Edna Jackson is grateful for the partnership with Global Pet Foods and all the help that she has received from Froese.

“James has been phenomenal working with us and it’s so appreciated,” said Jackson. “I do whatever I can to give back to him as well, and anyone who comes in and adopts a pet, I tell them to go see James for food for their animals.”

Tails to Tell currently has 77 animals that are up for adoption, most of which come from Airdrie, according to Jackson, and the timing of this campaign couldn’t be better.

“Our contributions and donations kind of dwindle a bit after Christmas time so it’s especially needed at this time,” said Jackson.

“Most of the money will go towards vet bills and food and cleaning supplies. Our vet bills here are anywhere between $5,000 to $8,000 per month, so any little bit that can help with that goes a long way.”

Froese echoed Jackson’s statements and cited them as a big reason for his helping out.

“Vet bills are not cheap and a lot of these animal shelters are run with just volunteers,” said Froese. “It’s important for us to look after these pets who need homes.”

Last year Global Pet Foods Airdrie raised more than $1,000 during the Show Us Your Heart Campaign.


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