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New non-profit highlights female entrepreneurs with premiere market

By: Allison Chorney

  |  Posted: Thursday, Jul 31, 2014 06:00 am

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Gypsiella co-founders Linn Delzer and Chelsey Devauld want to showcase the women of Airdrie and area’s hidden talent with their premiere market event on Aug. 16 at Iron Horse Park from 11 a.m. to 4 p.m.

“The idea is that both Chelsey and I, are small business owners and both moms that stay home and raise our kids,” Delzer said. “We figured we needed an outlet, a group of women that supported each other in business.”

She said Airdrie’s businesswomen are unsung heroes who do so much work behind the scenes to grow their businesses.

“We do not claim to be professionals that can guarantee to grow your business but we are more of a gang of spunky women that cheer each other on, share and pass knowledge or comfort to each other with an encouraging hug,” Delzer said.

The non-profit group was created this spring and the Aug. 16 market is the group’s first big event.

“There’s everything ranging from a young girl who makes dog collars to a seamstress who makes dresses, a sign maker, furniture refab, children’s graphics and more,” Delzer said of the vendors that will be attending the market.

Delzer and Devauld have capped the event at 25 vendors and although the market is almost sold out, they still have room for a few more.

“We are only charging a $20 fee,” Delzer said.

“We wanted to keep it low-cost for starting businesses to be able to market themselves.”

She said the group of vendors is varied but they all have one thing in common.

“We want (vendors) to be grassroots and not direct sales,” Delzer said.

“These are the type of women that build their business from the ground up. They’re all very unique businesses.”

The market will also feature performances from 15 year old singer/songwriter, country-folk-rock singer Abbie Thurgood.

“It’s going to be like a busking format,” Delzer said, adding the musicians will also be able to sell their CDs at the event.

The event is not just about promoting local female entrepreneurs but is also a fundraiser for Iron Horse Park.

“A part of the commitment we wanted to make, was a commitment to the community,” Delzer said.

The market will feature a silent auction, raffle and barbecue with proceeds going to the Alberta Model Engineering Society, the group that runs the park.

Delzer said the group has no set fundraising goal but added every dollar helps.

“We wanted to bring awareness that there is a park there and these gentlemen work really hard,” she said.

The park will be offering train rides throughout the market.

“It would be great to see everyone’s support,” Delzer said.

She added the group is looking for sponsors for upcoming events and volunteers.

Those interested can contact Delzer at info@gypsiella.com

For more information on Gypsiella and the market, visit www.gypsiella.com


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