he Boys and Girls Club of Airdrie (BGCA) is promoting Pink Shirt Day through pink bracelets this year.
Jessica Nash, BGCA manager of events and volunteer co-ordination, said the club has sold pink T-shirts in previous years, but wanted to do something different and more accessible to everyone in the community.
The bracelets are $2.50 each and say “Nice Needs No Filter. BGCA Pink Shirt Day.” The goal is to promote anti-bullying in the Airdrie community, according to Nash.
“We’re hoping to reach more and more of our community to get everybody wearing one for Pink Shirt Day,” Nash said.
The bracelets will be available throughout February. Proceeds from the bracelets will go to support programming for youth and children offered through the BGCA.
“We just really want to be able to continue to offer really high quality programming and child care for everybody and make it accessible to everybody in our community,” Nash said.
Bracelets are available to order online through bgcairdrie.com or at London Drugs in Airdrie. T-shirts from last year’s Pink Shirt Day Campaign will also be sold at London Drugs for $10 each.
The BGCA is also hosting a Pink Party at The Centre, located at 200 East Lake Cres., on Pink Shirt Day – Feb. 28 from 4 to 6 p.m.
“We’re all just getting together to really celebrate self-love and fill out a pink card and write what you love about yourself or what you love about your friends, and we’re going to decorate our whole entire Centre with them,” Nash said.
The Pink Party is free to attend and will include snacks and pink treats. Mayor Peter Brown will be speaking at the event, along with Nash, and pink bracelets will be sold at the door.
“I was bullied as a kid and I never really talked about it because I was scared and we didn’t have Pink Shirt Day when I was in elementary school,” Nash said.
“Being able to share something, like how important it is to stand up to a bully, with the youth and the children that we see every day, and even with my own daughter, it’s just an incredible feeling.”
She encourages parents with children in kindergarten or soon to be starting kindergarten to attend the Pink Party.
“Starting them off early is very cool. They bring it into school and they teach others that bullying is not OK,” she said. “It’s just super important that we spread the word and we get everybody on board.”