With the right focus, lighting, and backdrop, a photo can draw the viewer into a world unlike their own.
Through their latest contest, the Town of Irricana is hoping to do just that.
Local students and youths in Irricana have been invited to take part in a Town-run photography contest for a chance to win one of three prize baskets and have their photo displayed on the municipality’s Facebook page.
The administrative assistant for the Town, Caitlin Pierrard, came up with the idea as she wanted to ignite creativity and inspiration among the younger population. Just as Pierrard once fell in love with photography, she hopes the contest will inspire others to do the same.
“[I want to] spark some sort of an inspiration,” Pierrard said. “Maybe a life-long kind of love of photography and images in general.”
Being from British Columbia, Pierrard said she’s always been passionate about the outdoors. In this regard, she said that Irricana has a lot to offer and that its surrounding rural landscapes, the community's buildings, and the region's natural beauty often go overlooked.
She added the younger generation provides a unique perspective and creativity when it comes to photography, and she hopes to see that come across in the contest submissions.
Pierrard said that being outside and exploring nature is not appreciated as much because people get caught up in their daily lives. She wants the students who participate in the contest to take a bit of time to find a different connection with nature and find inspiration in those who spend their time working outside.
“[I’m] hoping that they (students) can have some sort of lifelong perspective change,” she said. “Appreciating the outdoors and our environment and all the hard workers out here. We see the farmers out and I think that’s very inspiring.”
In terms of the photo contest parameters, the Town is looking for students to take photos of nature, different landscapes, murals, buildings, or anything that showcases the essence of Irricana. In addition, the shutterbugs are tasked with writing a 250-word submission explaining their photo and argue how it captures the true spirit of the community.
Regardless of what sort of education the students are taking part in, whether public or home-schooling, all students are welcome to participate in the contest. Pierrard noted that students from other communities are also welcome to take part, as long as their shots capture the essence of Irricana.
The contest is currently open and runs until June 15. Those who wish to participate can find more information or submit their photos on the Irricana Town website, townofirricana.ca